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Headless Commerce

Headless Commerce That Converts

Break free from monolithic platforms. We build composable, API-first commerce experiences that load in milliseconds, scale effortlessly, and give you complete creative control over every customer touchpoint.

What We Deliver

End-to-end solutions engineered for performance and growth.

API-First Architecture

Decouple your frontend from backend commerce logic with robust, well-documented APIs that give your development team complete freedom to build exceptional shopping experiences.

Composable Commerce

Pick the best-in-class tools for every part of your commerce stack. Mix and match payment gateways, CMS platforms, search engines, and fulfilment services to create your ideal architecture.

Frontend Flexibility

Build blazing-fast storefronts with React, Next.js, or any modern framework. Deliver pixel-perfect designs that match your brand without the constraints of monolithic themes.

Omnichannel Delivery

Serve consistent commerce experiences across web, mobile apps, kiosks, IoT devices, and emerging channels from a single unified backend, reaching customers wherever they are.

Microservices Integration

Connect your commerce platform with ERPs, CRMs, PIMs, and third-party services through event-driven microservices architecture that scales with your business demands.

Performance at Scale

Leverage edge computing, CDN distribution, and server-side rendering to achieve sub-second page loads and handle traffic spikes during peak shopping seasons without breaking a sweat.

Why Choose Born Digital

1

Break Free from Platform Lock-In

With headless architecture, you own your frontend and can swap backend services without rebuilding your entire store. Your business stays agile as technology evolves.

2

Lightning-Fast Shopping Experiences

Static generation and edge caching deliver page loads under one second, reducing bounce rates and boosting conversion rates by up to 30% compared to traditional platforms.

3

European Market Expertise

Based in Malta, we understand EU compliance requirements including GDPR, PSD2, and multi-currency commerce across European markets from day one.

4

Future-Proof Architecture

Our composable approach means you can adopt new channels, payment methods, and technologies as they emerge, without costly re-platforming projects.

98%

Client Satisfaction

3x

Avg. ROI Increase

<2s

Load Time Target

50+

Projects Delivered

Technology Stack

Built with industry-leading technologies.

MedusaJS Shopify Hydrogen Next.js React GraphQL REST APIs Vercel Cloudflare Stripe Node.js TypeScript PostgreSQL

Frequently Asked Questions

What is headless commerce and how does it differ from traditional e-commerce?

Headless commerce separates the frontend presentation layer from the backend commerce engine. Unlike traditional platforms like Magento or WooCommerce where the frontend and backend are tightly coupled, headless architecture uses APIs to connect them. This means your development team can build any frontend experience using modern frameworks like React or Next.js, whilst the commerce logic (inventory, payments, orders) runs independently. The result is faster storefronts, greater design freedom, and the ability to sell across any channel from a single backend.

Is headless commerce suitable for small businesses in Malta and Europe?

Absolutely. Modern headless platforms like MedusaJS and Shopify Hydrogen have dramatically lowered the barrier to entry. For small and medium businesses across Malta and Europe, headless commerce offers advantages like faster page speeds (which directly impact conversion rates), multi-language and multi-currency support out of the box, and compliance with EU regulations. We tailor our solutions to your budget and growth trajectory, often starting with an MVP that can scale as your business expands.

How long does it take to build a headless commerce platform?

A typical headless commerce project takes between 8 to 16 weeks depending on complexity. A straightforward storefront with standard catalogue, cart, and checkout flows can be delivered in 8-10 weeks. More complex builds involving custom product configurators, subscription models, or multi-vendor marketplaces may take 12-16 weeks. We follow agile methodology with fortnightly demos so you see progress throughout the build.

What are the ongoing costs of maintaining a headless commerce site?

Ongoing costs for headless commerce typically include hosting (platforms like Vercel or Cloudflare offer generous free tiers), the commerce backend (MedusaJS is open-source; Shopify charges monthly fees), and any third-party services like payment gateways or search. Many of our European clients find that headless architecture actually reduces total cost of ownership over three years compared to traditional platforms, thanks to lower hosting costs, fewer plugins, and reduced developer time for changes.

Can you migrate our existing online store to a headless architecture?

Yes, we specialise in phased migrations that minimise disruption to your business. Our approach typically involves running both systems in parallel during transition, migrating product data, customer accounts, and order history systematically, and redirecting traffic once the new storefront is ready. We have migrated stores from WooCommerce, Magento, Shopify (monolithic), and custom platforms to headless architectures with zero downtime.

Ready to build something exceptional?

Let's discuss how Born Digital can engineer your next digital product for performance, scalability, and conversion.