Born Digital.
Built Different.
We are a Malta-based digital engineering agency that builds products designed to perform, convert, and scale -- not just look good in a portfolio.
We engineer digital products that drive measurable business outcomes
Born Digital was founded on a simple conviction: the best digital agencies are not the ones with the most impressive slide decks -- they are the ones whose work moves the needle on revenue, retention, and growth.
We are product-driven engineers, designers, and growth strategists who think in systems, measure in outcomes, and build with the rigour of an in-house team. Every line of code, every design decision, and every experiment we run is oriented towards one thing: your business results.
Our focus on performance is not just about fast load times (though we are obsessive about those too). It is about building digital products that perform commercially -- platforms that convert visitors into customers, systems that scale without buckling, and experiences that keep users coming back.
Based in Malta and serving clients across Europe and beyond, we combine Mediterranean creativity with engineering precision to deliver work that stands apart.
Principles that guide every project
These are not motivational posters. They are the operating principles we apply to every engagement, every sprint, and every line of code.
Performance-First
Every decision we make is filtered through the lens of performance. Speed is not an afterthought -- it is the foundation upon which we build every product.
Product-Led
We think like product owners, not just developers. We obsess over user journeys, conversion funnels, and the business outcomes that matter to your bottom line.
Data-Driven
Opinions are interesting; data is decisive. We instrument everything, test rigorously, and let measurable results guide our strategy and execution.
Client-Partnered
We do not do drive-by engagements. We embed with your team, align with your goals, and build lasting partnerships that compound value over time.
The people behind the products
A tight-knit team of engineers, designers, and strategists who share an obsession with craft and outcomes.
Marco Vella
Founder & CEO
Former lead engineer at a top European fintech. Marco founded Born Digital with a singular vision: engineering digital products that drive measurable business outcomes.
Sarah Chen
Head of Engineering
Full-stack architect with over a decade of experience building scalable cloud-native systems. Sarah leads our engineering practice with an obsession for clean, performant code.
James Attard
Creative Director
Award-winning designer who bridges aesthetics and functionality. James ensures every digital experience we craft is as beautiful as it is conversion-focused.
Lisa Borg
Head of Growth
Data scientist turned growth strategist. Lisa architects our experimentation frameworks and CRO programmes that consistently deliver compounding returns for clients.
David Camilleri
Lead Developer
Specialist in headless commerce and API-first architectures. David has delivered over 30 high-performance eCommerce platforms across Shopify, Medusa, and custom stacks.
Ana Mifsud
UX Lead
Research-driven UX designer with deep expertise in user psychology and interaction design. Ana transforms complex workflows into intuitive, delightful experiences.
Key milestones
From a small Valletta studio to a European digital engineering partner -- here is how we got here.
Born Digital Founded
Launched in Valletta, Malta, with a mission to bring product-driven engineering to the Mediterranean and beyond.
First Enterprise Client
Secured our first major enterprise engagement, delivering a headless commerce platform that set the tone for everything that followed.
50th Project Delivered
Reached the milestone of 50 successfully delivered projects spanning eCommerce, SaaS, digital experiences, and growth programmes.
European Expansion
Expanded our client base across Western Europe, establishing partnerships with brands in Germany, the Netherlands, and the United Kingdom.
Trusted technology partnerships
We maintain certified partnerships with leading technology platforms to deliver best-in-class solutions.
Ready to work with a team that delivers?
Let's discuss how Born Digital can engineer your next digital product for performance, scalability, and conversion.